Google+ LG OPENS GAME WORLD FOR CONVENIENT ACCESS TO WIDE RANGE OF SMART TV GAMES ~ Asiatic PR ایشیاٹک پبلک ریلیشنز

Tuesday, September 04, 2012

Intuitive Interface, Magic Remote Compatibility and 3D Makes for Optimal CINEMA TV Gaming Experience 

Karachi, Sep. 04, 2012 – LG Electronics (LG) today announced the launch of its new Smart TV game portal, Game World. Anticipating a new era of downloadable casual 3D games, LG developed Game World exclusively for its CINEMA 3D Smart TV lineup. The portal provides a user-friendly way to search, purchase, and play game apps – in both 2D and 3D – through an intuitive interface. Many of the games can be played with LG’s Magic Remote or with any third-party game pad.


“Game World is a wonderful source of games – especially 3D games – which are suitable for everyone,” said Havis Kwon, President and CEO of LG Home Entertainment Company. “Many popular titles will be available along with games developed exclusively for LG CINEMA 3D Smart TVs. By making the most of the capabilities of LG 3D TVs, Game World will allow us to push the boundaries of 3D gaming and expand the market.”

A simplified user experience begins with the main menu, which prominently displays a menu bar listing four categories – Featured, Top Chart, New and Genre – for quick access to the contents. The Featured category comprises some of the hottest games available, including games recommended by LG. Top Chart offers the most popular paid as well as freeware games. The New link lists the most recent games available in Game World while the Genre option gives access to game titles in the following categories: action, adventure, arcade, puzzle, RPG, shooter, simulation, sports, and strategy.
The main menu of Game World also provides a tutorial, with manuals and instructions for playing with a Magic Remote or a game pad. The My Games section links users to all previously purchased games and displays a list of the most frequently played games, making it easy to find the next big hit. The titles available on Game World will consist mainly of family-friendly titles, with most titles being compatible with LG Magic Remote’s gestures and movement capabilities and many also playable in 3D.
Game World will be launched globally in the second half of this year.
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About LG Electronics, Inc.  
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile  communications and home appliances. With 117 operations around the world, LG achieved global sales of USD 49

billion (KRW 54.26 trillion) in 2011. LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solution – and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2012 ENERGY  STAR® Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

About LG Electronics Home Entertainment Company  
The LG Electronics Home Entertainment Company is a global top player in televisions, monitors, commercial displays, audio video systems, personal computers and security systems. The company constantly pushes technological boundaries to create feature-rich devices with stylish designs that meet global consumer needs. LG's consumer products include CINEMA 3D Smart TVs, OLED TVs, IPS monitors, home theater systems, Blu-ray Disc™ players, mouse scanners and external storage devices. LG’s commercial products include digital signage, video conferencing systems and IP security cameras.
 Media Contacts:
Mustafa M. Hussain 0333-2146768 or ٓKhurram Zia or Afsar Khan 02135837674

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