Google+ Coca-Cola collaborates with PDMA for immediate flood relief efforts ~ Asiatic PR ایشیاٹک پبلک ریلیشنز

Wednesday, September 26, 2012

Coca-Cola collaborates with PDMA for immediate flood relief efforts

Posted by Afsar Khan On Wednesday, September 26, 2012 No comments


September 26, 2012: As part of its flood relief efforts, Coca-Cola Pakistan collaborated with Provincial Disaster Management Authority (PDMA) to provide immediate flood relief goods to flood affectees of Punjab. The company provided ration packages for 2,500 people; mineral water for 15,000 people; and Minute Maid high nutrition juices for 12,000 people. The ration packages constituted cooked and dry food items, rice, lentils and oil.
 
While sharing his views on the occasion, Rizwan U. Khan, General Manager, Pakistan & Afghanistan, The Coca-Cola Export Corporation (TCCEC) said, “During this time of emergency and extreme hardship, we feel that there should be no limit to the support we offer to those suffering.  Coca-Cola Pakistan’s response to these disasters is a token of our dedication to communities not only as a business, but as citizens committed to helping the communities we serve.”

Being an organization that takes it corporate social responsibility very seriously, Coca-Cola has always been amongst the first to respond to the nation’s call in its hour of need, may it be earthquakes; floods; or victims of the ongoing war on terrorism. As part of its relief and rehabilitation efforts in 2010-11, the company alone donated over Rs. 103 million for flood affectees across the nation.

Over the years, the company has invested extensively in its CSR initiatives which cover a diverse range of sectors such as, Education, Healthcare, Women Empowerment and Environment. Through its contributions and efforts, Coca-Cola has established itself as one of the most well reputed organizations in the country.

The Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, the world's most valuable brand, our Company's portfolio features 15 billion dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks.

Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.8 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system employees. For more information, please www.thecoca-colacompany.com or follow us on Twitter at twitter.com/CocaColaCo.

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