Smart TV Alliance introduces 5 new members and an
updated SDK at CES 2013, increasing
market reach, promoting richer apps and optimizing Smart TV experience
Karachi - January 8, 2013 -– Smart TV Alliance announced today that six
new industry-leading manufacturers and solution providers joined the Alliance
to stimulate cross-platform Smart TV applications and services. Consumers will
enjoy a richer Smart TV experience with 3D video, the highest quality video and
audio, and the greatest variety of content with applications created from a new
software development kit (SDK) for 2013 TVs from global manufacturers.
New Smart TV Alliance members include
manufacturers Panasonic, ABOX42, and TechniSat, and solution providers IBM and
Specific Media. They recognize the need for and value in being able to develop
and provide apps across multiple platforms and join Alliance founders LG
Electronics, TP Vision and Toshiba, as well as YuMe, Obigo and Qualcomm, in
creating a non-proprietary ecosystem for application developers to create
attractive, platform-independent services.
“Smart TV
Alliance members are repairing a fragmented market opportunity for app
developers and TV manufacturers, creating the best Smart TV experience for
consumers,” said Richard Choi, president of Smart TV Alliance from founding
member LG Electronics. “Now app developers can concentrate on doing what they
do best. Instead of chasing down each manufacturer’s individual requirements
and compliance process, they can make the most out of their creative energy by
developing innovative applications and services.”
The upcoming SDK captures the latest trends and
features available to app developers so they will be able to deliver the most
current and exciting apps for 2013 Smart TVs from LG, TP Vision and Toshiba.
The new SDK features include:
For 2013 Smart TVs:
-
Richer applications available from upgraded HTML5, CSS3 and JavaScript
specifications
- 3D video
- MPEG-DASH support with more reliable
audio and video quality with less stuttering and freezing
- More and better content choices with
updated digital rights management (DRM) features that reflect
DRM
requirements from content owners
For application
developers:
- New
common emulator allows developers to test an application once to ensure it will
work with
Smart
TV
- Alliance
member televisions
- Application compliance checking tool enables
developers to test compliance automatically with Smart TV
- Alliance
cross-platform requirements
- Advanced
debug tools help developers solve application problems faster and more easily
Smart TV Alliance CES 2013 Events
Smart TV Alliance will host two events in Las
Vegas on Jan. 9, a press event and a developers’ conference.
- The Smart TV Alliance Press Event at 11 a.m.
will include presentations by Alliance members, as well as an introduction of
the new SDK, a joint quality assurance pilot program, and a review of the Alliance
roadmap.
- The Smart TV Alliance Developers Event from
6 to 9 p.m.will include demonstrations of apps on new Smart TV Alliance
compatible TVs and technical presentations including an application development
case study by Obigo.
Contact Smart TV Alliance to request an
invitation to either event.
About Smart TV Alliance
Founders LG Electronics, TP Vision and Toshiba
established Smart TV Alliance in 2012 to create attractive,
platform-independent services for Smart TV applications. Smart TV Alliance's
mission is to create a large and productive ecosystem for Smart TV application
development that gives manufacturers a faster path to more and better TV
applications, enables developers to write applications once for many different
platforms, and provides consumers with a rich source of content and services.
For more information on the development environment or how to join the
Alliance, visit http://www.SmartTV-Alliance.org.
Media Contact:
Khurram Zia Khan or
Afsar Khan
Ph: 35867576 –
35837674
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